House Hunting Season: 6 key trends that search reveals

Summer is peak season for home buying—a life-changing event for consumers.

It means they’ll be purchasing a lot of new products, perhaps ones they’ve never bought before.

Habits will shift. Loyalties will form. This is a key moment for businesses—from realtors to retailers— to be relevant and useful.

To do that, they need to understand what’s happening in the minds of modern home buyers.

Read more about it in this Think With Google article about what are they looking for? How do they find it?